Chamber Breakfast Club - How to improve your brand communication strategy to increase sales
As a business, we need to understand what makes you relevant to your customers. You need to work out how you can connect with them on an emotional level, rather than just giving them rational reasons for buying from you.
Our speaker at the February breakfast meeting is Giles Etherington of Brand Satellite. Giles has over twenty five years’ experience, much of which has been with some of the world’s biggest and best advertising agencies in London, San Francisco and Amsterdam. He has been lucky enough to work on some of the world’s most recognised brands: Andrex, BT, Esso, Heineken, Kellogg’s, Nestle, Persil, Volvo, to name but a few.
Giles's presentation will look at how you can differentiate yourself from your competitors and how you communicate that to your customers. We will also hear from Ian McLeish of Rosslyn Associates who will share his success story in improving his brand communication strategy.
Event details
| Event Title | Chamber Breakfast Club - How to improve your brand communication strategy to increase sales |
| Event Date | 22nd February 2018 |
| Event Time | 08:00 - 10:00 |
| Event Location | The Dean Tavern, 80 Main St, Newtongrange, |
| Event Postcode | EH22 4NA |
| Event Price | £8.33 ex VAT (members) and £12.50 ex VAT (non-members)
* equates to £10.00 inc. VAT* (members) / £15.00 inc. VAT* (non-members) |